Influencer programme generates great interest

#NWRMoments

27 October 2021 | Tourism

Namibia Wildlife Resorts (NWR) collaborated with ten social media influencers on its first-ever social media influencer programme, to create awareness of its resorts to a younger demographic.
The programme provided each influencer with an opportunity to visit any five NWR establishments to create content for various NWR social media platforms.
Through the collaboration, NWR offered each influencer complimentary accommodation, meals, and activities; in return, they created relevant content that was shared on the various NWR social media platforms under the hashtag #NWRMoments.
“NWR is pleased to have collaborated with the social media influencers,” says Mufaro Nesongano, NWR Corporate Communications, Online Media and Sponsorships Manager. “They assisted us in providing insights into our resorts and drove sales from their respective social media followers. We must equally acknowledge and thank each social media influencer for availing their professional services at no monetary cost. We truly appreciated their understanding though we recognise that we will have to look at ways of remunerating them in the future.”
The ten social media influencers that NWR collaborated with were Elizabeth Amunyela (IG: @__ndapandula), Lourens Gebhardt (IG: @louxthevintageguru), Li Rossouw (IG: @lirossouw), Kyle Lewin (IG: @kylelewin_wildlife_photography), Pukuu Rijatua (IG: @_pukuu), Maggy Lenga (IG: @mlmaggy), Tjuna Kauapirura (IG: @ tjunak), Marsy Rita (IG: @ ladymarsela), Elizma Burger (IG: @elizma.burger) and Nakanyala Ndapewa (IG: @ndapewakoneka).

Excitement
The social media influencers were excited to have been part of this journey with NWR.
Nakanyala Ndapewa says, “being an influencer for NWR allowed me to explore Namibia to such great lengths. I got to see breathtaking places such as Dolomite, Onkoshi and Sossus Dune Lodge. Whilst at SDL, I managed to see some amazing sunsets. This was one of my favourite moments. Something that stood out was that I got to explore the Sesriem canyon. I enjoyed every moment at SDL, and I must say they have excellent customer service.”
Ms Elizma Burger went on to say that “travelling with NWR was a wonderful journey. I had the opportunity not only to experience the beauty of Namibia but also to meet wonderful people. My trips were wonderful. I certainly created memories that I will cherish for the rest of my life.”
Lourens Gebhardt said, “my experience visiting the NWR establishments was a memorable one. I had the chance to explore the beauty of some NWR facilities. This now provided me with the knowledge on how to sell the tourism industry well. I must commend the NWR staff for being so friendly; I will surely visit them again.”
For the duration that NWR worked with the influencers, they were very dedicated, accountable, and passionate about their assignment, which ensured a good working relationship, Nesongano said. “During the same period, NWR and the social media influencers held a competition, where influencers encouraged their followers to make and fully pay for their booking at any NWR facility before participating in the competition. This then allowed their followers to be entered into a draw where they stood a chance to walk away with an accommodation voucher valued at N$3 500. Nacky Tours, Hildeberta Luyango, Helen Extine, Timo David, Mariah Aron and Hilaria Shuudifonya were the lucky winners.”

Similar News

 

Rebirth planned for tourism sector

5 days ago - 24 November 2021 | Tourism

Swakopmund • [email protected] 18 months after the corona crisis brought the tourism industry to its knees, government is in the process of developing a Tourism...

Three lucky Namleisure winners

3 weeks ago - 05 November 2021 | Tourism

Namibia Wildlife Resorts (NWR) ran a social media giveaway competition during the second half of October on all its social media pages. Participants had to...

Internal discord in the tourism sector

1 month - 08 October 2021 | Tourism

Swakopmund • [email protected] Namibia Travel and Tourism Forum (NTTF) and its founder Nrupesh Soni have been making headlines for months - and not always for...

Reaching for the stars

1 month - 07 October 2021 | Tourism

Between 24 August and 21 September 2021, the Universities of Namibia and Oxford jointly offered a free online “Introduction to Astronomy And Astrotourism” (AAA) course...

Planning a holiday? Shark Island is ready for you!

2 months ago - 27 September 2021 | Tourism

Namibia Wildlife Resorts (NWR) Limited, which initially planned to renovate its Shark Island campsite in the 2019/2020 financial year, had to postpone its plans due...

Travel local

2 months ago - 12 September 2021 | Tourism

Domestic tourism offers the main chance for driving recovery to the tourism industry, after the noticeable decline in the number of tourists in the year...

Pay cuts continue at NWR

3 months ago - 29 August 2021 | Tourism

In July this year, Namibia Wildlife Resorts (NWR) Limited announced the need to cut employees’ salaries as a last resort after it had exhausted all...

Top tips for great customer service

3 months ago - 17 August 2021 | Tourism

Windhoek • Raven Ntjamba Customer service in Namibia does not often get positive reviews. However, different organisations and individuals have invested in several ways to...

Massive decline in tourism arrivals

3 months ago - 12 August 2021 | Tourism

Windhoek • Ellanie SmitThere were only 169 565 tourist arrivals last year, compared to more than 1.595 million the previous year, indicating an 89% decline...

Pandemic batters pre-Covid 19 tourism optimism

3 months ago - 11 August 2021 | Tourism

Windhoek • [email protected] August 2021 United Nations report on Namibian tourism documents the extreme plunge of the sector’s optimism for the future in the aftermath...

Latest News

Kiddie Sport remains a hit

14 hours ago | Sports

Since 1992, Kiddie Sport has been introduced to most pre-primary and primary schools in the capital, which means that the programme has been taking place...

Big cheque for Autism Association

15 hours ago | Sports

The Nedbank for Autism Series has again shown spectators far and wide why it is one of the most influential sought after golfing events on...

Things to consider when buying...

15 hours ago | Agriculture

Windhoek • Hanks SaisaiCrop farming is an agricultural activity that involves the tilling or cultivation of the land to ensure its preparedness before a farmer...

16 completed projects handed over

1 day - 28 November 2021 | Environment

The Empower to Adapt: Creating Climate Change Resilient Livelihoods Through Community Based Natural Resource Management in Namibia (CBNRM EDA) Project officially handed over 16 completed...

The role of CSR as...

1 day - 28 November 2021 | Opinion

Windhoek • Marlize HornCorporate Social Responsibility (CSR) is a broad term, but in essence it is the ownership that a company takes for its role...

Lifers make bid for early...

1 day - 28 November 2021 | Justice

Windhoek • [email protected] men sentenced to ultra-long imprisonments including life, are battling to be released on parole after serving more than half of their jail...

Munisipale bateregister uiteindelik in plek

4 days ago - 25 November 2021 | Government

Windhoek • [email protected] Windhoek munisipaliteit sê sy bateregister is voltooi ten spyte van kommer wat deur die kantoor van die ouditeur-generaal (OG) geopper is dat...

Osona area hit by veld...

4 days ago - 25 November 2021 | Disasters

Although the veld fires in the area surrounding Windhoek have calmed down recently, several major fires broke out countrywide yesterday. This image shows a fire...

Rolspelers vergader oor straatkinders

4 days ago - 25 November 2021 | Social Issues

Die ministerie in die presidensie verantwoordelik vir geslagsgelykheid, armoede-uitwissing en maatskaplike welsyn is die gasheer van ’n driedaagse slypskool om ’n oplossing te probeer vind...

Load More