KAT-Active launches

Women’s active wear to die for!

13 February 2020 | Business

KAT-Active launched the very first online shop for woman’s active wear in Namibia on 15 December last year and have created quite a stir since then.
KAT-Active produces active wear locally for women in the Namibian fitness industry, but is not limited by it. Their garments are tried and worn by yoga instructors, personal trainers, fitness competitors, ballerinas and more.
“Some of the clothing, or all of it if you like, can be worn for everyday activities by anyone. Comfort is just one part of the brand,” says Alexandra Limmer, the brainchild behind the brand.
The range caters for woman in all shapes and sizes, with body hugging fabric. “All of our products are sourced locally, with the fabric being the only exception. We wanted everything to be authentically Namibian. Even the names and colours of our prints are derived from animals or fauna and flora in Namibia,” Alexandra says.
In the past Alexandra imported fitness wear from South Africa, but decided to fill this gap in Namibia with a local brand.
Together with her partner Jacobus Henn, they decided that Namibia has to own a brand, and build towards an identity that signifies proudly Namibian. “It was an easy decision,” Jacobus says. “We sold our liabilities and bought assets that bring value to the fitness industry. Filling this gap seemed like the natural step. We bought the machines and the rest is history. We had our website designed, www.kat-active.com, where all our clothing is sold from. Here you can view the beautiful products in their bright colours and mesmerising prints. Prints and colours are matched with the seasons.”
Moreover, he says that KAT-Active will produce new garments every three months to keep the range exciting and fresh. “We don’t compare ourselves to any brands available on the market; rather we see ourselves setting the trend and standard for Namibia from here on out when it comes to women’s fitness wear,” they say.
KAT-Active employs five brand ambassadors – all of whom are Namibian – that market and model the products on social media platforms like Instagram and Facebook.
KAT-Active delivers countrywide, and aims to have products available in selected outlets for even easier purchases. Keep an eye out for this!
In the meantime you can go onto their site for easy and secure purchases, and have your product delivered to your doorstep within 48 hours.
For Valentine’s Day, KAT-Active is running a special along with their first garments on sale. Visit www.kat-active.com to see which products fit your style.
Also, 99FM will run an on-air competition where women can call in and win a voucher worth N$500. Tune in to 99FM after 17:00 on Friday, 14 February 2020 for more details on air.
“We thank the Namibian public for already showing such a keen interest in our products and for supporting Namibian brands. We plan on bringing even more exciting products in the future!”

Similar News

 

Recycled e-waste shows 100% growth

3 days ago - 12 February 2020 | Business

Yolanda Nel The equivalent of 10 000 computer monitors were recycled in Namibia in 2019, contributing to a 100% growth in the amount of electronic...

Your future in accounting starts here

4 days ago - 12 February 2020 | Business

Yolanda Nel Schools across the country have until 24 February to nominate six students that they feel have the potential to become Chartered Accountants or...

Erastus to lead Air Namibia for now

5 days ago - 11 February 2020 | Business

Air Namibia announced that their Chief Human Resources Officer Elia Erastus (photo) has been appointed as Acting Chief Executive Officer effective 11 February 2020 and...

Real estate at your fingertips

5 days ago - 11 February 2020 | Business

Green Enterprise Solutions and EstApp signed a memorandum of understanding (MoU) to further develop the latter’s real estate software application to ensure Namibians have all...

Mentoring diamonds in the rough

5 days ago - 10 February 2020 | Business

Bank Windhoek has once again pledged its support to the Katuka Mentorship Programme.“Empowering women who are in business is why supporting the Katuka Mentorship Programme...

Gerard Butler loves his Windhoek

1 week ago - 06 February 2020 | Business

Windhoek Beer announced the launch of its latest campaign, which features Gerard Butler. The campaign aims to bring the brand's philosophy life through a witty...

More flights for Westair

2 weeks ago - 27 January 2020 | Business

Come mid-February, Fly Westair increases the number of weekly flights to Ondangwa, Oranjemund and Cape Town with two weekday flights per week. This new schedule...

Sharing stories of corporate success

2 weeks ago - 27 January 2020 | Business

As Namibia gears up for its three decades of independence, Heritage Branding and Marketing Namibia CC have embarked on a journey of documenting corporate success...

Boost for Katutura projects

3 weeks ago - 23 January 2020 | Business

The Katutura East Constituency office handed over equipment worth N$150 000 to eight projects ranging from upholstery, laundry, catering, sewing and tailoring and welding services...

German support for agriculture

3 weeks ago - 20 January 2020 | Business

Vehicles and IT office equipment to the value of N$2 million was donated to the Ministry of Agriculture, Water and Forestry and the University of...

Latest News

KASU tournament finals on Saturday...

2 days ago - 14 February 2020 | Sports

The eighth edition of the Katutura Sports Union’s (KASU) Valentine’s competition will come to an end on Saturday at the Katutura Sports Complex.The Valentine’s competition,...

Paratus and CoW clash

2 days ago - 14 February 2020 | Infrastructure

Yolanda NelParatus employees who were digging trenches for fiber-optic connections in the capital yesterday, were stopped when equipment and the contractor's truck were seized by...

Soccer trials start in Omaheke

2 days ago - 13 February 2020 | Sports

The Omaheke region will conduct trials between Saturday and 29 February at the Desert Rollers training ground in Gobabis for all eligible players as it...

‘Neighbourhood Watch’ for campuses

2 days ago - 13 February 2020 | Crime

The Namibia National Students Organisation (NANSO) launched its Campus Patrol campaign on Thursday, aimed at fighting crime at all institutions of higher education in the...

KAT-Active launches

2 days ago - 13 February 2020 | Business

KAT-Active launched the very first online shop for woman’s active wear in Namibia on 15 December last year and have created quite a stir since...

Klein meneer bederf groot op...

3 days ago - 13 February 2020 | Local News

Yolanda Nel Die dag van die liefde mag dalk eers môre wees, maar een seuntjie het reeds vandag sy skoolmaats met ’n spesiale geskenk bederf.Klein...

Love for sale

3 days ago - 13 February 2020 | Social Issues

Economic challenges have driven some Namibian women into entering marriages of convenience with foreign nationals for as little as N$500 per month, deputy minister of...

Masisi arrives in Namibia

3 days ago - 13 February 2020 | International

President Mokgweetsi Masisi of Botswana arrived in Windhoek this morning for a one-day working visit on invitation by President Hage Geingob to exchange views on...

Tricks of the trade

3 days ago - 13 February 2020 | Education

Chantelle Reid - So, you have finally attained your qualifications and you plan on becoming independent by entering the workforce.As you embark on your career,...

Load More