Supporting all that is local
27 September 2019 | Business
The shop and website is the first and only platform that sells genuine Namibian products to customers in Europe, already hosting more than 75 items including arts and crafts, skin and hair merchandise, amongst other unique and well-loved local commodities.
“It has been quite a journey in this design and development process where technology was the easiest part,” says Thomas Mueller, founder and CEO of rainmaker digital. “The most challenging has been to design the perfect business model for Namibian suppliers, the logistics to ship products to our overseas customers, and the payment management of and purchase thereof. However, all of this is now seamlessly integrated and taken care of with an operation here in Namibia and an operation in Germany,” he says.
This development came about thanks to the GIZ Promotion of Business Advisory and Economic Transformation (ProBATS) Project in cooperation with the Ministry of Industrialization, Trade and SME Development that supports private businesses in their undertakings to drive Namibia’s development.
Along with this, the Namibia Employers Federation (NEF) supported by ProBATS and rainmaker digital, signed a partnership to support the youth, women and emerging and small Namibian businesses by creating and operating the online sales platform to market artifacts and other relevant products to tourists, customers abroad and Namibians who love genuine Namibian products and would like to support local businesses.
According to Antje Kesselman, owner of namshop.de in Germany, “We are thrilled by this collaboration and partnership to grow the number of Namibian products, assist more Namibians to sell their products and to be able to contribute to Namibian businesses and to further optimize our online presence to gain more traffic and revenue for our partners.”