Declutter to sell (or stay)

Why January is the best time to reset your home’s value
They say “new year, new me”, but can the same be applied to our homes?
January is often associated with fresh starts, characterised by goal-setting and renewed focus. It can also be one of the most powerful times of the year for homeowners, who may benefit from reassessing their properties. Whether you are preparing to sell your home or simply want to enhance your daily comfort, decluttering at the start of the year can have a meaningful impact on both a property’s perceived and actual value.
Decluttering is one of the simplest and most cost-effective ways to improve how a home is viewed. After the hustle and bustle of the festive season, many homes may feel fuller than usual, making spaces appear smaller or more chaotic than they really are.
“Clutter distracts buyers from seeing the true potential of a home, but it also affects how homeowners themselves experience their space,” says Adrian Goslett, CEO and Regional Director of REMAX Southern Africa. “January offers a reset point, as people are more motivated, routines are being re-established, and there is a strong desire for order and clarity.”
Critical step
For those looking to sell their properties, decluttering is a critical step in preparing a home for the market. Clean, open spaces photograph better, show better, and allow buyers to visualise themselves living there. Removing excess furniture, personal items or unused belongings can make rooms feel larger, while also creating the impression that the property has been well maintained.
From a pricing perspective, a decluttered home often feels more valuable, even if no structural changes have been made. Buyers are more likely to focus on features such as natural light, layout and finishes when they are not visually overwhelmed. This can translate into stronger offers and properties spending less time on the market before being sold.
Decluttering also benefits homeowners who are not planning to sell. A more organised home supports better functionality, reduces daily stress, and can highlight areas where small improvements or repairs could add long-term value.
REMAX Southern Africa advises homeowners to tackle decluttering room by room, starting with high-traffic areas such as living rooms, kitchens and main bedrooms. Items that are not used regularly should be packed away, donated or sold, while storage areas should be neatly organised to demonstrate ample space.
As the property market gains momentum in the early months of the year, homes that feel fresh, spacious and well cared for stand out. Whether the goal is to sell, rent or simply enjoy a better living environment, January presents a valuable opportunity to reset not just the home, but its value too.