Pupkewitz Motors introduces Charmaine Indongo as head of marketing

Spearheading marketing strategies across various fronts
As a visionary leader, Charmaine Indongo not only enhances the company's market presence but also leads the marketing team to success.
Staff Reporter
In the dynamic world of automotive marketing, Pupkewitz Motors proudly introduces Charmaine Indongo as the visionary head of marketing, effective 15 January.
A distinguished professional currently and an MBA candidate, Indongo holds a bachelor’s degree in business and a postgraduate diploma from the University of Cape Town. With an impressive 17-year career, she has left an indelible mark, spending thirteen impactful years in the downstream petroleum industry.
Indongo played a crucial role in establishing a prominent presence and elevating market recognition during her time in the downstream petroleum industry. Her versatile and results-driven approach has been evident over the last eight years, where she held executive leadership positions in retail and marketing roles.

Paving the road to success
Beyond the boardroom, Indongo is deeply passionate about art, creativity, travel and farming, all while maintaining a profound commitment to family values. In her capacity as the head of marketing at Pupkewitz Motors, she seamlessly integrates into the exco team, spearheading marketing strategies across various fronts.
She serves as the driving force behind the company's strategic marketing efforts, aligning plans with OEM partners and harmonising brand identities within the overarching vision of Pupkewitz Motors. As a visionary leader, Indongo not only enhances the company's market presence but also leads the marketing team to success.
"As the head of marketing, Charmaine Indongo brings a transformative vision, aligning seamlessly with Pupkewitz Motors' commitment to excellence. Her wealth of experience and innovative approach are set to drive unparalleled success in a complex market," says Pupkewitz Motors managing director, Anton Westraadt.

Embracing opportunities
Before joining Pupkewitz Motors, Indongo's decision-making process prioritised organisational values, culture and brand identity. The appeal of facing new challenges and embracing opportunities for ongoing learning and personal growth strongly resonated with her decision to align with Pupkewitz Motors.
Indongo's notable accomplishments include a significant contribution to the positioning and leadership of large corporates, showcasing resilience in overcoming challenges. For her, success is not just achieving objectives but living a fulfilled creative life, embodying agility, passion, hard work, resilience, determination and intentionality.
Looking at the journey ahead, Indongo says: "I envision a path of continuous learning, achieving personal goals, providing for others and inspiring those around me. To aspiring young individuals, I want to emphasise the importance of personal growth, embracing learning and curiosity, pursuing one's purpose, avoiding comparison, and building resilience to bounce back from setbacks."