N$1.4 million raised through cancer apple project

An impressive N$1.4 million was raised for the Cancer Association of Namibia (CAN) in this year’s Bank Windhoek Cancer Apple Project.
Since its inception in 2000, this project has become one of Namibia’s major fundraising initiatives, having raised N$31.9 million in total for CAN to assist the organisation in fighting the disease.
This year, the Project benefitted from the eApple platform for the first time.
This platform is the result of the first-ever hackathon in Bank Windhoek, which saw teams from various departments compete over 24 hours to develop a solution that would elevate the project's capacity to raise funds from across the globe.
“Through the platform, contributors can order apple juice, physical apples, or make a financial contribution by purchasing electronic apples,” Bank Windhoek’s Jacquiline Pack said. “It also gives people the opportunity to contribute all year round and not only during the apple marketing season. We are proud of the eApple innovation and are confident of the difference it will make in all our future fund-raising endeavours.”
In his acceptance remarks, CAN’s chief executive Rolf Hansen said that the project is more than just about selling apples. “It is a symbol of hope. We all need to support this project since it symbolises life for Namibians fighting cancer. We are grateful to each Namibian that has contributed to making a difference through this project.”
Pack thanked the project’s supporters, schools, bank employees, and customers. “We look forward to many more years of making a difference together.”
The 2021 Bank Windhoek Cancer Apple Project partners are Namibia Fresh Produce and Food Lovers Market; NamPost Couriers and FP du Toit Transport; PricewaterhouseCoopers; Safari Hotels; PayToday Namibia and GiveToday; Solitaire Press; NBC Radio; Maerua SuperSpar; Jaylo Productions and the Namibian Newspaper.